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Tier 02
Scale Your Business
Know your numbers, build a way of selling that repeats, and grow without burning cash.
Who this is for
You are selling, but growth is guesswork and you are not sure what is working.
Busy is not the same as growing. Plenty of businesses take more money every month and still have nothing left at the end of it. This tier is about knowing which of your activity actually makes money, and doing more of that on purpose.
What we work through
01
Know your numbers
- Cost per unit and gross margin: what you actually make on a sale
- Why revenue is not profit
- Cash flow against profit, and why a profitable business still runs out of money
- What a customer costs to acquire, against what they are worth to you
- Pricing without guessing
02
Sell on purpose
- A simple sales funnel you can actually run
- Scripts, handling objections, and following up
- Tracking where leads die, so you fix the right thing
03
Get in front of people
- Running ads without wasting money
- Organic content that brings people to you
- Where AI and automation genuinely save you time
04
Build the team
- Defining roles and handing work over
- Paying a team out of revenue
- Contractor agreements
What you leave with
You know your margins, you know what a customer costs, and you have a way of selling that does not depend on your mood that week.